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Balance 1950

Balance 1950

Animation

6/10

|

GBUS

|

en

|

8 min

Release Date: 1951-01-01

Overview - A visual précis of the annual report of chemicals giant ICI

Production Companies

Larkins Studio

Overview - A visual précis of the annual report of chemicals giant ICI

User Reviews

CinemaSerf

CinemaSerf

6/10

This is quite a quirky animation that uses arithmetical symbols and balance sheet lines to augment a narrative that demonstrate just how the £226,000,000 revenue of industrial giant ICI was arrived at. Then it takes us on a little executive summary, if you like, of it's expenses: £135,000,000 spent on raw materials, transportation, fuel, logistics, Then there's the staff - "a fiver for the driver"...

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